Re: $40K per plate
I take it you don't hang much with Jr. high, and high-school age boys?
I worked about 10 years with our local youth group, (many are from broken homes, single parents, etc). and THEY would have gotten the Chuck Norris reference right away, it is kind of a popular ongoing joke.
Here's another example:
Chuck Norris can tie his shoes in under 30 seconds.
(expected response 'what's the big deal?')
Chuck can do it, using only his feet.